Writing about something you’re interested in is easy. Having someone read that in hopes of influencing them or piquing their interest is a whole other story.
These days, a long article has a high probability of being ignored. Social media has influenced the minds of the market, the internet spawning impatience. People live for short pieces and great visuals. One of the most common ways for you to increase the probability of people clicking on your blog link and finishing that article is by adding compelling and eye- catching images.
What You Need
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A blog
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A Shutterstock account
– $29
Setup Steps
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Head over to https://www.shutterstock.com/subscribe and choose a plan.
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Enter your account details, agree to their terms and conditions and click Continue.
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Go through your articles, see which ones lack any image support or have poor images.
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Enter the keyword of the image you want on the Shutterstock search bar.
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Once you’ve found the one you want, click on Download.
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Rename the images and make them keyword rich file names.
Timeframe
Time to do: 1 hour
Time to see results: 3 months
Additional Tips
If you do photography and provide your own images, remember to focus on creativity. Blogs that have images that look overly-commercial tend to repel readers. Take shots at unique angles and make use of some simple and free photo editors; even the image editor on Instagram would do. Quality over quantity. You don’t need a supporting image for every part of your blog you write about. Too many photos can be bad, and too few with low resolution is even worst. Make sure your images should be at least 400 pixels in width, give or take some 25px as room for borders. Height doesn’t really matter, as long as people don’t end up scrolling down to see the rest of it. If you need to resize an image, there free services like Gimp and Pixlr for you to use. Sites like Tumblr will let you reblog great photos and talk about them. This not only gets you a great image on your page, it also increases your chances of connecting with another blogger, opening up doors for many other blog marketing possibilities. For other social media sites like Facebook, Instagram, Twitter, and Pinterest, you can share the photo itself and then include a link to your blog post. Above all else, you must remember to make sure that you have the rights to use and share an image. Read the license guidelines carefully and make use of high quality copyrighted images for your site.
Potential Results
Improving your blog in the image department is a small thing that reaps big rewards. With share- worthy images and witty content, your blog’s visibility, conversions, traffic, ranking, and any other metric you could think of, is guaranteed to get a good boost.
