Twitter is a famous social media platform that can be tricky to conquer when your business is just growing. Because it’s so short, the frequency of your tweets needs to be heavily considered, too. Not knowing what you’re doing, you end up having a hard time getting followers.
By using tools like Audiense, you could get a better chance of reaching out to your current customers and inviting more to get to know you and what you’ve got to offer. You’ll need insights on your consumers and engagement in order to make better decisions.
These decisions will help improve your brand, increase brand recall, and give you more opportunities to make great changes to your business. Find out which service can help you with that and how your business can grow.
What You Need
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Sign up for a free account for your business at http://twitter.com
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Account with a platform like Audiense – Sign up at https://dashboard.audiense.com.
Setup Steps
Create your Audiense account.
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Head over to https://dashboard.audiense.com to sign up.
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Give Audiense permission to analyze your account by clicking Authorize.
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A pop up will appear, enter your password and click Authorize App.
Make changes to your reports and subscription.
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On your dashboard is an overall report of your account, click on the Export drop down and click PDF.
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This will prompt you to upgrade your account as you can’t export the report without one. Click I want to upgrade my account. Choose from their selection of plans and make the purchase.
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Find more users by clicking on the Dashboard drop down and clicking Search Users.
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On the left panel, customize your filter and save it so you can use it again later. The results will be on the right.
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From the same drop down where you found the Search Users button, click Reports.
Customize your own reports.
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Click Create New and select a template, or the type of report that you’d like.
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Customize the settings and add a description and report name then click Create Report.
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Get all sorts of analytics like Best Time to Tweet, Real time Analytics, Benchmark, and Follower retention/ churn by choosing them from the drop down.
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At the very top, you will find the Engagement tab, click the drop down and choose from the variety of tools to help you engage your followers better like Direct Message Campaigns, Mention Helper, Best Time to Tweet, Latest Interactions, and Rule Builder.
Timeframe
Time to do: 1 day
Time to see results: 1 month
Additional Tips
Audiense uses Kred scores. This measures what social influence a Twitter user has. When you search for more users, check their Kred score and choose to engage with influencers to grow your brand.
- Choose Influence as the order in which your results will be displayed to find those influencers easily.
- Analyze a competitor by adding your competitor’s account as a source.
- Get a unique referral link and share it on Twitter. For every person that signs up for Audiense because of you, you get 500 social contacts.
- Watch their video webinars to learn more about how to use Audiense to its full potential.
Potential Results
Make the most out of the tools your chosen service gives you. Read all the reports and learn how to create better campaigns. Consider the referral link on Audiense as well because you could get an extra 2,000 social contacts within a couple of weeks just from that. Get thousands more followers, engage with active influencers, and make your business a Twitter account they’ll follow and look out for.